Terms, privacy and refunds

Last updated 10 November 2026

Good Shout ("we", "us") is run by South End Industries (Pty) Ltd in Cape Town, South Africa. We make the Good Shout app for iPhone and Android. Using the app means you accept the terms below.

Terms of use

What the app does

The app makes your digital business card, adds it to Apple Wallet or Google Wallet as a pass, and keeps the people you meet. One card on the Free plan, adding it to either Wallet, editing it, keeping contacts, swapping details and scanning paper cards are free.

Your account

You need an account to save a card, because your card lives on our server and that is how your edits reach every copy in Apple and Google Wallet. Keep your sign-in to yourself. The app is meant for people aged 18 and over.

What you put on a card

You are responsible for the details on your card, and for having the right to use the business name and logo on it. Don't make a card for a business you don't represent. We may remove a card that misleads people or breaks the law.

Swap details and conduct

Swap details lets people who have your card send you their name, number and a short note. There is no tolerance for abusive, threatening, sexual, hateful, misleading or unlawful content, spam or links meant to trick people, whether you send it or receive it. We filter links and offensive words out of what is sent. On any swapped contact you can tap Report, which sends it to us and blocks the sender, or Block sender, which deletes it and stops their details reaching you again. We look at every report within 24 hours and remove content and block or close accounts that break these terms. You can stop receiving swaps at any time in Me, with Receive swaps.

Plans

• Free: one card, the Columns look, with your name, job title, company, mobile, email and website.
• Pro: up to three cards, every look and field (WhatsApp, office number, address, Google review link, Instagram and logo).
• Team: unlimited cards in your brand. You make and edit each card and send each person a link to add it to their Wallet.

Cards that already have Pro for life keep it on any plan.

Subscriptions

Pro and Team are monthly subscriptions bought in the app through the App Store or Google Play, at the price the store shows you before you confirm. Payment is taken from your Apple ID or Google account when you confirm. A subscription renews automatically every month until you cancel. On the App Store, cancel at least 24 hours before the end of the current month, because Apple charges the renewal in the 24 hours before the month ends. On Google Play, the renewal is charged on the renewal date and you can cancel any time before it.

You can cancel or change your plan at any time in your Apple ID settings (Settings, your name, Subscriptions) or in Google Play (Payments and subscriptions). Cancelling stops the next renewal; your plan stays on until the end of the month you paid for.

If you move to a plan with room for fewer cards, the extra cards are paused, never deleted. You choose which ones stay on, and paused cards come back if you upgrade again.

Wallet passes

Apple Wallet and Google Wallet are run by Apple and Google. We send your edits to every copy of your card in them, and a contact someone saves from your QR is a normal contact on their own phone, which your edits don't change.

Your statutory rights

Nothing in these terms limits your rights under the Consumer Protection Act.

Refunds

Subscriptions bought in the app are refunded by Apple or Google under their own refund policies: ask Apple at reportaproblem.apple.com, or Google from your Google Play order history. If your card has an error we introduced, or your Wallet pass won't install, email us and we'll fix it at no charge.

Privacy policy

We process personal information in line with the Protection of Personal Information Act (POPIA).

What we collect

• Order and account details you give us: name, business name, email, phone numbers, delivery address, logo artwork, a password if you choose one, and the details you put on a card or stand.
• Payment confirmation from our payment providers (never your card number).
• Basic technical logs needed to run the site securely.

How we use it

• To produce and deliver your order, including generating your QR code and Wallet passes.
• To keep your saved cards available to you when you sign in.
• To communicate about your order. We do not sell personal information or send marketing you didn't ask for.

Who we share it with

Only the service providers needed to fulfil your order or run your card: payment gateways, couriers, Google (business-name search on Google Places when you set up a card, review-link lookup, sign-in if you use it, and Google Wallet passes), and Apple (Wallet passes and Sign in with Apple). The app also uses Expo's push service (notifications), Google Analytics for Firebase (measures installs and app use, see Measuring the app below), Google ML Kit (reads QR codes on Android and paper cards, on your phone, see Camera below), and RevenueCat (subscriptions bought in the app). Note that the contact details you place on a business card are by design shared with anyone who scans it.

Retention and your rights

We keep order records as long as tax law requires and artwork for reprints unless you ask us to delete it. You may request access to, correction of, or deletion of your personal information at any time using the contact details below, and you may complain to the Information Regulator (South Africa).

The Good Shout app

The Good Shout app for iPhone and Android makes your card, adds it to Apple Wallet or Google Wallet, and keeps the people you meet. Everything in the privacy policy above applies to the app too. This part covers what the app uses on your phone, and why.

Your account and sign-in

You can sign in with Apple or an email and password (and with Google where the app offers it). From Apple or Google we receive your name and email address (Apple may give us a private relay address instead). We use it to keep your cards and contacts in your account and to email you about them.

Finding your business

When you set up a card, the business name you type is sent through our server to Google Places to find your business, its address and its review link. We don't store the search. Like every request, it can show up briefly in our server's technical logs, which are deleted automatically.

Camera

The app asks for the camera only when you scan a QR code or a paper business card. Paper cards are read on your phone; the photo of the card is not uploaded. You can say no and still use everything else, and change your mind in your phone's settings.

Google ML Kit runs on your phone to read paper cards, and on Android it also reads QR codes whenever the scanner is open. The camera picture, the photo and what it reads stay on your phone, but each time the scanner is used ML Kit sends Google basic information about how it runs (the device and app, performance and errors) so Google can keep it working. It isn't linked to you and isn't used for advertising.

Measuring the app

Google Analytics for Firebase measures installs and app use: when the app is first opened, how often it is used, and actions like making a card, adding it to a Wallet, saving a contact or choosing a plan. This helps us see how the app is doing and whether our adverts for it work. It never receives your name, email, phone number or anything you type. It doesn't use your phone's advertising ID, and we don't track you across other companies' apps or websites.

Photos

If you choose a logo for your card, the app opens your photos so you can pick one. Only the picture you pick is sent to us, to paint your card. We never look through your photo library.

Contacts you add

People you scan, add by hand, or who send you their details with Swap details are stored in your Good Shout account so they move with you to a new phone. That is their name, numbers, email, company, any notes you write and follow-up dates. The app does not read your phone's address book. Someone who uses Swap details is told their details go to you and agrees to it before sending. You can delete any contact in the app. If you block a sender, we keep one-way codes of their number, email and internet address (not the details themselves) so their next swaps don't reach you; the internet address code is dropped after 30 days. If you report a swap, we keep what they sent and your reason so we can review it, for up to 90 days. If you delete your account, your reports stay for that review but no longer say who made them.

Notifications

If you allow notifications, the app reminds you about follow-ups you set and lets you know when someone sends you their details with Swap details. Follow-up reminders are scheduled on your phone; the others are delivered through Apple, Google and Expo's push service. You can turn notifications off at any time in your phone's settings.

Wallet passes

When your card is in Apple Wallet or Google Wallet, Apple and Google tell us that it was added or removed so we can send your edits to every copy in Apple and Google Wallet and show you how many phones hold it. For Apple Wallet this includes a device identifier and push token that Apple creates for the pass. We do not see who saved your card. A contact someone saves from your QR is a normal contact on their own phone: we never see it, and your edits don't change it.

Team cards

On the Team plan, the admin makes a card for each staff member and types in their name, job title, mobile and email. The admin is responsible for having each person's permission to do that. We use those details only to make that person's card and its Wallet pass, and to send the admin a link for them. The staff member opens the link to add the card to their Wallet, or to claim it in the app; the admin still owns and edits it. A staff member can ask the admin, or us, to remove their card. When the admin removes a card or deletes their account, the card is switched off in every Wallet and its link stops working.

Payments in the app

Pro and Team are monthly subscriptions bought through the App Store or Google Play. Apple or Google handle the payment, and our payment partner RevenueCat tells us when a subscription starts, renews, changes or ends so we can switch your plan on or off. RevenueCat knows your subscription by a random ID we make for your account, which is not made from your email address or your name. (An account that subscribed before 9 October 2026 may still be known by an older one-way code of its email address until RevenueCat moves it to the random ID.) RevenueCat does not receive your name or email address itself. We never see your card details.

Emails from us

When you make an account in the app with Apple or Google we send a welcome email, and if your card hasn't made it into a Wallet after three days, one reminder. We don't send marketing you didn't ask for and we never sell your information.

Where your information is kept

Your account, cards and contacts are stored with Google Cloud in Europe and handled by our servers in Europe and South Africa. Where information leaves South Africa, it goes to a provider bound by protection at least as strong as POPIA requires.

Deleting your account

In the app, go to Me, then Delete my account. No longer have the app? Email orders@goodshout.co.za from the address on your account. What is deleted and what we keep is set out under Deleting your account below.

Your rights under POPIA

You can ask what personal information we hold about you, ask us to correct or delete it, and object to how we use it. Email orders@goodshout.co.za and we'll answer within 30 days. If you're not happy with our answer, you can complain to the Information Regulator (South Africa) at inforegulator.org.za. Good Shout (South End Industries (Pty) Ltd) is the responsible party for your information. The app is meant for people aged 18 and over.

Deleting your account

This is how to delete your account with Good Shout (South End Industries (Pty) Ltd), the Cape Town business that makes the Good Shout app for iPhone (App Store) and Android (Google Play) and runs goodshout.co.za.

In the app

1. Open Good Shout and sign in.
2. Tap Me, then Delete my account.
3. Confirm. Your account is deleted straight away.

Without the app

Email orders@goodshout.co.za from the address on your account, with the subject "Delete my Good Shout account". We delete it within 7 days and reply to confirm. If you write from another address, we'll ask you to confirm from the account's address first, so nobody can delete someone else's account.

What is deleted

• Your account: your name, email address, sign-in details and settings.
• Your cards, with their details, logos and photos.
• Your contacts, their notes and follow-ups, and details people sent you with Swap details.
• The app's notification tokens for your phones, and the link to your Apple or Google sign-in (for Sign in with Apple, we also ask Apple to revoke it).

Deleting your account also switches off every card on it, including copies other people saved in a Wallet: in Apple Wallet the card is greyed out, and in Google Wallet it shows as expired. A contact someone saved from your QR is a normal contact on their own phone; we can't reach or delete it.

If you run a Team, deleting your account also switches off your staff's cards and their Add to Wallet links, and deletes the names, numbers and emails you typed for them.

What we keep, and for how long

Records of orders paid on our website (what was bought, when, and the amount, never card numbers) are kept for five years from the order, as South African tax law requires. Purchases made in the app are recorded by Apple or Google, under their own policies. If you subscribed in the app, RevenueCat, the service that tells us your subscription's status, keeps its record of it (an app user ID, the plan, and when it started, renewed or ended) under its own policy. That ID is a random one we make for your account, not made from your email address or name (an account that subscribed before 9 October 2026 may still be known by an older one-way code of its email address), and RevenueCat does not receive your name or email address itself. Ask us and we'll have RevenueCat delete it.

If you reported a swap, the report (what that person sent and your reason) is kept for review for up to 90 days from when you made it, without your account on it.

While a phone still holds one of your cards, we keep a greyed-out copy with only the name and company on it (no contact details, no logo, nothing that links it to you) so that phone can switch it off. It is deleted when the phone removes the card, and after 30 days at most. Nothing else is kept.

You can also delete a single card or contact in the app at any time without deleting your account. Questions: orders@goodshout.co.za.

Apple, Apple Wallet, iPhone and Mac are trademarks of Apple Inc., registered in the U.S. and other countries. App Store is a service mark of Apple Inc. Google, Google Wallet, Google Play and Android are trademarks of Google LLC.